Mukhya Mantri Jal Swavlamban Abhiyan as a campaign promises a massive potential but what makes it different and unique from other previous generations of similar nature campaigns guarantees its success. Let us understand how it differentiates. Previously it was observed that separate working of each division created a dysfunctional state. Now understanding the need of cohesive action, all those departments are allowed to work together. There are seven-eight departments, including watershed, groundwater, water resource department and forest. Vasundhara Raje has made sure that whatever work that would be done in this context would be reprised in forests as well. With the motivation received from chief minister herself, they have been made to come out of their department and work together with the team which typically doesn’t happen. This results in the convergence of these four departments of the supply side. On the demand side, there are agriculture and horticulture departments. The convergence between the demand and the supply sides has happened.
Second is the usage of technology. The construction of structures for harvesting the water is accompanied with geo-tagging so the outcome is not faked on paper. Watershed treatment begins when the rain water starts flowing will go into the well and that is where the first stream starts. What structures need to be taken in each order is well defined. Transparency has been brought with this move, in the way a work is executed. Also, a mobile application has been made specifically for the purpose of tracking progress. The officials working on this have been given access to this mobile application. When the work is in progress and finished, they have to take photographs and upload it. Transparency is brought in through geo-tagging and mobile usage. Chief Minister Raje alleges that this has been never done in our country.
The third thing is that this campaign has been promoted as a movement of mass. Almost 60% of the villages all over the state who couldn’t give cash are turned in to give voluntary service or ‘shramdaan’. It is becoming a people’s programme and that is what PM has also been speaking about. Fourth difference is that everything is online now. Previously, everything was done by departmental procedures but now everything, including reporting, is online and it is given work-wise, village-wise. If anyone wants, the money donated by a person can be tracked, where it’s spent. These systematic advances for the campaign have been doing very well now and participation of people is one of the responsible factors. Other than that the basic unique thing is the scientific approach to watershed treatment. In Rajasthan, the campaign has covered over 3,500 villages this year and plans to cover around 6,000 villages every year during the next three years. Target is to cover half of Rajasthan and make it water sustainable by 2018-19.